Cannabis One US, Inc., and OCG, Inc. Combine to Create Industry Leader

Jeff Mascio photo
Jeff Mascio

Jeffery “Jeff” Mascio is a Denver, Colorado, entrepreneur who leads Cannabis One Holdings, Inc., as founder, overseeing an expanding portfolio of legal cannabis companies. Jeffrey “Jeff” Mascio’s firm recently announced that it was entering into a business agreement through which Cannabis One U.S., Inc., (“CBIS”) would combine with OCG, Inc. (“ONE” or “One Cannabis Group”).

ONE stands as a pioneering American cannabis franchisor that has created a successful dispensary franchise model with the Unity Rd. brand. Thus far, agreements have been entered into for 15 Unity Rd. Franchises spanning five states.

The value presented by this merger involves a dynamic combination of ONE’s disruptive franchise offering and the “house of brands” business strategy Cannabis One has innovated. As Mr. Mascio notes, CBIS has more than 900 retail partners across four states for its range of brands.

Both enterprises are “Colorado born and bred,” and each has a cannabis industry track record spanning a full decade. The end result of the combination will be to create superior vertical brand distribution within a capital-efficient dispensary model, and build a dominant national presence.

Cheech’s Stash – A Legal Cannabis Company Enters the Market

Based in Denver, Jeffery “Jeff” Mascio guides Cannabis One Holdings, Inc., and oversees a “house of brands” that works with hundreds of legal cannabis retailers in four states. One of the product lines Jeffrey “Jeff” Mascio is currently involved in the expansion of Cheech’s Stash.

Led by Cheech Marin, a comedy pioneer known for the Cheech and Chong franchise, the family-run brand includes flower, pre-rolls, and vapes, and abides by the credo “It will always be good.”

The REV/sativa product features bright citric zest notes designed to elevate moods and awaken senses. By contrast, the CRUZ/hybrid is an aromatic terpene blend that features a sweet berry flavor and is ideal for relaxing activities with friends and at home. The IDLE/indica relieves pain and gently relaxes, and is designed to complement “chilled out” afternoons. Its complex aromatics include pine, earth, flora, and citrus.

Cheech’s Stash has been widely featured in media venues such as Leafly and the Los Angeles Times. As reported in Forbes, the business is one that builds on Cheech Marin’s longtime venture in private label mezcal, with his Tres Papalote brand shipping 400,000 cases annually. The cannabis venture is a family curation and marketing operation, with his son assisting with brand creation and his daughter in charge of social media.